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Top 10 Reasons You Don’t Get Retweeted

twitter retweet

Have you ever hit the ‘tweet’ button expecting to send ripples through the twitterverse and had nothing happen?  There are a variety of reasons people may not be sharing your tweets and you should consider experimenting to find your ideal tweeting style.  Here are ten common reasons your tweets aren’t getting retweeted:

1. Different Audience: Many people will not be retweeting you simply because your tweets aren’t relevant to their audience.  For example, if you’re tweeting about SEO and one of your followers is a bakery, their followers are likely expecting tweets about baked goods. Even if the bakery finds your article about SEO useful, they probably won’t retweet it.

2.  Your Tweet is Too Long:  If you’re hoping to get retweeted, leave some room! As a general rule, it is best to leave a minimum of 15 characters for people to add their own piece to your message.

3.  You’re Asking Them to Retweet You: Publicly asking for retweets comes across as very desperate and no one likes to be told what to do.

4. Your Tweet is Boring: Maybe your tweet just isn’t that interesting.  Perhaps you were too factual in your delivery or used a dull headline.

5.  Poor or Unshareable Content: Ok so you have a great headline, that doesn’t mean your content lives up to it.   If your content gets a lot of views but people are hesitant to share it maybe it isn’t interesting or is too opinionated, controversial, or embarrassing to share with their followers.  For example, your well-written article about the best pregnancy tests available at the drugstore may be helpful to many women, but not necessarily something they are going to plaster their social media channels with.

6.  Your Timing is Off: If you are tweeting while your followers are sleeping it may be a prime reason you aren’t seeing retweets.  The best time of day to tweet is generally the late afternoon through early evening, followed by lunch hours, mornings, and late evenings.  The day of the week matters as well.  For example, if you’re tweeting an article like ‘Six ways to make more room in your office’ on a Saturday, where the majority of people are happy to have the day off, it likely won’t be received as well as it would if it was a weekday. Some social media management dashboards, such as Hootsuite, can autoschedule your tweets so they are sent out at the optimal time of day.

7.  You’re Not Linking to Your Own Content:  If you are tweeting a lot of links to other people’s content your followers will most likely credit the original source rather than retweet you, at best you can expect a mention.  

8.  You’re a Loner:  If you don’t have many followers, it may be hard to get your tweet seen and retweeted- especially by someone with a lot of followers.  Make some friends and find an audience before you start expecting retweets.  Also, be sure your avatar is not an egg- that screams newb.

9.  Not Using the Right Hashtags: If your tweet didn’t have any hashtags it makes it harder for people to find and categorize.  If you use irrelevant hashtags your tweet will likely be ignored. Here is a post that hashes out hash tags: How to Use Hashtags Effectively>>

10.  Poor Twittiquette: Yes- twitter has its own unique etiquette.  If your using ALL CAPS, coarse language, are offensive, being obnoxious, or spamming don’t expect a retweet and please read ‘Twittiquette 101’>>

We hope this article has helped you out!

Cah{o,o}ts


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Unfollowing: 10 Reasons You May Be Losing Followers On Twitter

unfollowers on Twitter

Minor fluctuations in the number of Twitter followers you have are normal, but if you have a hard time keeping followers it may be a result of something you’re tweeting.  Here are ten common reasons for losing followers on Twitter:

1.  Inconsistency:  If your twitter description says you’re going to be tweeting about basketball and then you’re constantly tweeting about other topics, you may lose the followers who really just want to hear about basketball.  The occasional unrelated tweet is acceptable, though you generally want to stick to a theme.

2.  Advertising: If you are constantly promoting yourself or your products on twitter you’re sure to deter potential followers.  Tweeting your store inventory isn’t very interesting.  If you are going to tweet about your products or services, do it sparingly and  in an engaging manner.

3.  Retweeter Robot:  If all you do is retweet the tweets of others, people might as well follow the original tweeter rather than you.  There are some exceptions, such as accounts that retweet particular hashtags or are curated to a particular type of content.  Retweeting can be a great way to interact and share content, just don’t overdo it.

4. Language: Whether it’s typos, grammar, or coarse language, using language poorly will lose you followers on Twitter.  There are only 140 characters and they must carefully chosen.

5.  Flooding: If you tweet too much and fill your followers twitter feed with back-to-back tweets then you are likely going to lose people who are overwhelmed by your activity.  Twitter is a micro-blogging tool, when you have a lot to say use your blog or a forum.

6.  You Don’t Tweet: If you don’t tweet often enough or haven’t been active for a month your following will dwindle.

7.  Irrelevance: When you @mention someone or send them a direct message, make sure it is relevant and engaging.  If you are sending them content that is unlikely to be of interest to them it comes across as inconsiderate and spammy and they may unfollow you. Packaging and delivering one tweet to the right person is far more powerful than sending out a hundred tweets to people who don’t care.

8.  CAPSLOCK: Using all caps will not make your tweet more interesting, it will make you annoying.

9.  Redundant:  If you tweet the latest and greatest articles from Forbes, Mashable, and CNN and nothing of your own there is no incentive to follow you.  Unless you’re one of the first to deliver new content published through popular channels, you will likely come across as redundant and unoriginal. If you are tweeting your own content over and over again in a repetitive manner that may be redundant as well.

10. Too Personal/Not Personal Enough:  Being too robotic or tweeting intimate personal information are equally unappealing for your followers.  A balance must be achieved that demonstrates that you are both human and have your emotions under control. This balance varies depending on what you are using Twitter for (business, customer service, marketing, personal  etc.).

We hope this info was useful.  You can follow and unfollow us @cahootstweets

Thanks For Reading

Cah{o,o}ts

Serenity Now

Finding Space For Health and Wellness In Our Busy Lives
Serenity
Guest Blog Post By Kasandra Jewall
In this day and age so many of us work at a computer terminal for hours at a time while sitting in a static position and staring at a luminous screen.  We must remember that the human body was designed to be in dynamic motion at least some of the time.  When setting up your work space it is important to take your health and well-being into consideration.
While some of us do find time for sports or other physical activities, many of us ‘don’t have time’, or perhaps we just don’t know how or where to start.  Exercise is important for managing stress and keeping the brain active. Integrating physical activity into your day can increase your productivity at work.  Here are some ways to fit fitness into your day:
Running Man
MOVE IT
  • A simple lunch time or break time activity; of just  taking  a brisk walk,  or a light jog in a park , or doing  sprints(this boosts the metabolism and burns more calories than plain jogging!) ; All are more preferable  in the fresh air and nature of course!!
  • Some companies actually offer private lead classes for their employees;  or even have such amenities as basketball courts or gyms! Lucky for you if you have this addition to your workplace , just make sure to take advantage!
  • Many Fitness & Dance Studios offer a shorter lunch time sessions, or early morning option for classes.
Breathe
BREATHE
  • Doing some deep breathing  exercises : Standing , reaching up as high as you can while inhaling, as you exhale drop your arms , letting them swing as you fold in half. repeat 3 or four times! definitely feel a charge of oxygenation from this one. Best done by an open window or door !
Hydration
HYDRATE
  • Get yourself some clean pure water ( I like Ionized  restructured water which is ‘wetter’ and more rehydrating )  in a BPA free bottle or even better a glass container.
  • Herbal teas are also nice alternative to caffeinated beverages ( which are very dehydrating)
  • Fruits & Veggies, especially Cucumber, celery, melons,apples & peaches all have high water content and make a great snack.
Stretch
STRETCH
  • Simply stretch your arms above your head while standing  or seated. Standing and touching your toes. I love resting my hands on the back of a chair or desk  while bending at the hips to stretch the shoulders and back . Stretching the neck by letting the head gently fall from side to side, forward and back.  Reaching up high and side to side .  Explore your range of motion for a quick de-stress  break!
  Outdoors
TAKE IT OUTSIDE
  • The nice thing about working from a computer is that we can easily change our work environment by moving ourselves and our laptop to a different location.  All to often we neglect to take advantage of this and stay at our desks.  Taking your laptop outside on a nice day and kicking off your shoes is a great way to refresh you body and mind as well as get in touch with nature.  Electronics give off lots of positive charges, whereas outdoors is full of negative charges, taking it outside can have a balancing effect.

Making a few changes to the way you set up your day can make all the difference in your health, well-being and productivity! I hope that some of these ideas can inspire & assist you in doing so!

Kasandra
Thanks for reading,
Cah{o,o}ts

What can be learned when sharing leads to failing

How to Use Hashtags Effectively

hashtags

Hashtags aren’t just for Twitter anymore.  They can be used in Google+, Instagram, Pinterest, YouTube, and other platforms as well.  Getting a handle on hashtags is important if you want to participate in social media.  We put together the following article to help you understand hashtags and many of the products that have been built around them:

1.  What is a Hashtag?

A hashtag is a keyword with a hash symbol (#) in front of it, for example #followme . They are used on platforms like Twitter and Instagram to help spread and organize information.  This is very useful for events and conferences, for example #SXSW which is going on right now in Texas.  Here is a good video from Howcast that outlines the basics of what a hashtag is:

2.  Using Hashtags

  • Using hashtags is important and can help people discover your tweets and posts, but do remember to use them sparingly or else you may seem like you are spamming the community. Twitter’s ‘Best Practices’ recommends using an average of two hashtags per tweet.
  • Hashtags belong at the end of your message.  Write your text/info first, link second, and hashtags last.
  • Research your hashtags.  Don’t assume that conversations containing a particular hashtag that you’ve used are about you or your brand.  Do a little research on your hashtags to avoid embarrassment.

3.  Creating Hashtags

  • Before you start using  a hashtag to build a conversation around do some research on it’s history.  Choose something unique, specific, and that isn’t likely to get clouded by unrelated conversations.
  • If you are seeking to create a hashtag for an event, contest, or topic make sure you introduce it in a way that tells people how to use it and what to use it for.  Create context.  
  • Choose something that will be easy for people to remember and spell.  If you can abbreviate it into an acronym this can cut down on length,  as characters are limited on many platforms (Twitter is only 140).
  • In order for it to be effective constantly remind people at the event/conference to use the hashtag to converse.  Use the same hashtag on multiple social media channels. 
  • If you are using the hashtag to create conversation around your brand you must do so consistently in order to get it across to your followers that you would like to be addressed #thisway.

However, if you are promoting your small business, brand, or yourself and do not have a large following, creating your own hashtag may not work for starting conversations.  It may be more effective for you to join in on conversations.  Creating is best for triggering a conversation around a big event, contest, or convention whereas joining in on existing conversations is better for getting new followers to discover you.

4.  Finding and Following Trends

  • Hashtags.org:  Is a site that performs real-time tracking of popular hashtags.  It is a great platform for letting you know what is happening with a hashtag in the present moment. They also offer upgraded analytics for a fee.
  • What the Trend: Is a site that lists the top ten trending hashtags, offers search for trends, and also lists trends by location.
  • Twubs: Is a service that allows you to follow a hashtag, register a hashtag, and view hashtags by categories such as television, conferences, and music.
  • TweetChat:  Allows you to follow and actively participate in conversations using a specific hashtag.
  • Twitterfall:  Displays a cascade of tweets containing a specific hashtag.  You can search within a specific time period and geolocations.
  • Tweetgrid:  Creates a grid of tweets that contain the desired hashtag and also lets you create and use a widget to use on your profile or blog.
  • Monitter:  Is a real-time search tool for Twitter that lets you monitor hashtags.  It also lets you monitor based on location.
  • Twilert:  Is a service that sends you regular emails regarding a specific keyword. This can be very helpful for following conversations about your brand, product, or service.

 We hope this we’ve hashed this out!

Cah{o,o}ts

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